Arkansas Superior Federal Credit Union is welcoming back a familiar face to its Warren branch. Jeff Taylor is no stranger to the community, or to the credit union itself.
With decades of experience serving the people of Bradley County, he’s built relationships that go far beyond financial services.
“The people of Warren and Bradley County are great,” Taylor said. “Most of my members here at the credit union have been with me for well over 20 years.”
That deep connection with the community started early in his career. He first joined ASFCU back in 1997 and still remembers the positive impact it had on him.
“From the start, they were always offering me a helping hand in my financial situation,” he said. “I’ve always loved what the credit union meant to the community and have always loved working here.”
After spending some time at competing banks, he found himself called back to the place where his career began. A conversation with ASFCU’s Greg Mormon prompted a return, and it felt like the right move on every level.
“When Greg offered me the job to come back, I just knew that was where the good Lord wanted me to be.”
Now, back at ASFCU, his focus is on growth and service. He’s looking ahead to the credit union’s future, with a strong sense of purpose and appreciation for the foundation laid by those before him.
“Dwayne, Carolyn, Mike, and Sandra helped to build a great foundation for the future of the credit union,” he said. “I want this to be a place for members to come and receive excellent service.”
His goal is simple, but powerful: to help ASFCU continue to grow and prosper in South Arkansas while making sure every member feels valued.
